fidélisation

Quels sont les impacts des programmes de fidélisation ?

19/04/2006

fidélisation, marketing-relationnel

Floriant, un étudiant du Master e-Business à Roubaix est en train de réaliser une étude sur les programmes de fidélisation et plus particulièrement sur l’impact de ces derniers. Je vous propose de prendre 2 minutes de votre temps pour répondre à un questionnaire qu’il a mis en ligne : Quels sont les impacts des programmes de…
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fidélisation

Quels sont les impacts des programmes de fidélisation ?